The Air Max 97 was based on the human anatomy. With the spine of the shoe resembling the human spine and the original materials to represent skin etc. Although stores were reluctant to stock this shoe because of its high technology and hence high price tag, they took a chance it became the first shoe to be more than £100.00 sold in JD Sports. However they are often replicated and sold on the Internet for a small fraction of cost.

According to a new police database, the footwear of choice for criminals are Nikes with Nike Air Max 97's being the most popular Daily Mirror. Air Max cushioning has been used in shoes for almost all sports by now including basketball, cross training, golf, casual shoes, sandals, tennis, etc.; however the "Nike Air Max" is always a running shoe. An example of a basketball shoe would be "Air Max Uptempo."

2006 Nike Air Max 97

Nike Air Max 90 x 97 HybridOn 21 January 2006 Nike launched the Air Max 97. A revolutionary shoe design that utilized Max Air throughout the shoes midsole. Traditionally, running shoes have used cushioning systems combined. Foam midsoles generally last for about 500 miles before their shock absorbing properties deteriorate.

In September of 2006 Nike introduced a special 'one time only pack' which fused the 97 model with three classics. The three shoes used were the Air Max 90, Air Max 97, and Air Max 97. For this special release, the revolutionary design of the 97 sole was used in place of the normal sole of the three classics. The shoes were released in the three original color ways which are red for the Air max 90, green-yellow for the Air Max 97, and grey-silver for the air max 97. Like other Air Max releases, deluxe editions were also produced. These deluxe editions included a new material and a different color way. For this release the deluxe edition uses premium brown chocolate leather. Included in the release of this one time only pack, four clerk designs were also chosen to be used.

The use of '97' of air cushioning ensures the shoes' longevity.

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